Your Social Post Just Got Bigger
In many ways, a digital outdoor board is like a good social post – just bigger, brighter and impossible to scroll past. Positioned in high-traffic areas, it puts your message in front of tens of thousands of people every day.
Unlike social media, which only reaches your followers (and often just a fraction of them), a digital board connects you with business professionals, residents and visitors – expanding your audience far beyond your typical online reach.
Digital boards offer creative opportunities that social media alone can’t match.
Sure, you can post an employee profile or celebrate a key milestone, but where else can you turn your team member into a bona fide local celebrity? You can even go all out Inception — snap a photo of them standing in front of the board and share that on your social media, extending the reach even further.
Your campaigns can do more than just advertise — you can highlight your organization’s impact.
Show how your team makes a difference – whether it’s 1,000+ volunteer hours contributed, $100,000+ donated or 20 new hires this year. Sharing tangible stats and measurable successes lets the community see the real-world impact of your efforts and builds credibility for your brand.
If you’re shy, you don’t even have to talk about yourself — you can showcase nonprofit organizations you support or community events you sponsor, sharing your brand’s investment in Jacksonville. Promote local arts, music, small businesses or cultural happenings, tying your brand to the city’s energy and creativity.
Spark conversations, create goodwill and get your brand shared organically online and in the community.
A digital board isn’t just an ad – it’s a canvas for bold and meaningful storytelling that connects your brand to people in a memorable way.
We manage the digital board at Dennis + Ives and offer full creative services. Have something you’d like to share on the big screen? Send us an email to marketing@dennisandives.com.
For Good. For Fun. For All.
Written by Lauren Teta, Senior Account Executive